What are patterns in WordPress?

Patterns in WordPress refer to pre-built design elements that can be added to a post or page. These patterns are designed to facilitate the content creation process by allowing users to quickly incorporate structured layouts and designs without the need for extensive coding or design skills. They can include combinations of blocks, such as a group of images with captions, headers, buttons, or even complex layouts that would normally take time to create from scratch.

This feature is particularly advantageous for content creators looking to maintain consistency across various posts and pages while enhancing the overall visual appeal of their site. Utilizing patterns allows for a more streamlined and efficient workflow, encouraging creativity and experimentation within the content editor. Therefore, selecting pre-built design elements is central to understanding the concept of patterns in WordPress.